Sunday 29 September 2013

$1bn Beats

When Beats first entered the market rivals did not think the company had a chance of getting music lovers to pay more than £250 for headphones. Beats accounted for 64% of headphones selling for more than $100 in the US in 2012 and now Dr Dre is set to sell his share in the business for a cool $250m which means the company would be valued at a huge $1bn.